What is a recruitment campaign?
A recruitment campaign is a targeted and carefully considered set of marketing activities that helps you reach both active and passive candidates and convince them to apply for a position in your company. The service combines strategic marketing, creative solutions, and purposeful use of digital channels, increasing the visibility of the job offer and appealing to the right people through the right channels.
Many potential candidates aren’t actively looking for a new job, but are open to exciting challenges if they find the message compelling. A well-structured recruitment campaign reaches people who don’t visit employment portals, while creating a positive image of your company as a modern and attractive employer.
The recruitment campaign is for you if:
01.
You want to reach a wider audience and find more suitable candidates than by simply posting a job ad on an employment portal.
02.
You need a faster and more targeted solution for finding new employees, while focusing on strengthening your reputation as an employer.
03.
You don’t need headhunting or long-term guarantees, but still want professional and marketing-focused support for recruitment.
Stages of Brandem’s recruitment campaign
1. Understanding the recruitment challenge and mapping the target group
2. We use labour market survey data to map the expectations and motivations of the intended audience.
3. We develop recruitment messages that appeal to the audience and set your offer apart in the job market.
2. Drafting and coordinating recruitment materials
2. We set up a special landing page on our platform that lets candidates apply easily even if they don’t have an account on the employment portal.
3. Optionally, we can create a recruitment or employer branding video.
4. All recruitment materials will be coordinated with you before the campaign launch.
3. Carrying out a recruitment campaign
2. We post the job offer on the CVO employment portal and in professional social media groups suitable for the target group to ensure maximum visibility.
3. On average, the recruitment campaign will reach around 20,000 people and the campaign page will attract around 700 visitors.
4. Candidates’ CVs can be conveniently viewed using the Teamdash recruitment software, where they can be managed systematically and efficiently.
5. If desired, we can set up automatic and personalized feedback for candidates and, if necessary, a solution for conducting asynchronous video interviews.
6. If your company already uses recruitment software, we can direct candidates straight to it.
4. Support in the selection process
2. You can count on our support throughout the recruitment process, both in managing candidates and providing feedback.
Results and pricing
As part of our recruitment service, we carry out a recruitment campaign that appeals to your audience and delivers results, allowing you to reach both active and passive candidates. You will end up with a larger pool of high-quality candidates, while retaining complete control over the selection process. In addition, the campaign strengthens your brand as an employer and increases your visibility in the labour market.
The price of the service depends on the complexity of the campaign, the number of targeted groups, and the selected channels. If the campaign fails to attract enough suitable candidates, we will conduct a repeat campaign at no extra cost. Contact us to find the perfect recruitment campaign for your company and get a personalised quote.
Why choose Brandem as your partner
for running a recruitment campaign:
We believe that the best results come from working together
Brandem’s experienced project team will work towards your recruitment goals. Together, we’ll create a strategic and comprehensive approach designed to help us find the best people for your company.
Transparent process and measurable results
You can follow the progress and results of the campaign in real time using the Teamdash recruitment software, which ensures clarity and facilitates collaboration.
Candidate experience is our priority
We treat candidates like you would treat your customers. We ensure timely feedback, clear and fast communication and a positive candidate experience throughout the recruitment process.
Guarantee and confidence
If the campaign fails to attract enough suitable candidates, we will conduct a repeat campaign at no extra cost. Our goal is to ensure that your company reaches the right people and to find the best employee, taking full responsibility for the outcome of the campaign.
Customer testimonials
Keller
If you don’t have the time or capacity to look for new staff, Brandem’s “turnkey” solution is exactly what you need. We now have 10 new members on our team, all of whom were recruited through Brandem. I have nothing but praise for them!
Saku Health Centre
Our team gained two new doctors as a result of working with Brandem. We are extremely grateful for all their support and assistance throughout the recruitment process.
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